How In The World Is Reebok Getting Away With The ‘For Player Use Only’ Pack?

reebok question packer shoes for player use only pack lebron james high school sneakers

With the help of Reebok, Packer Shoes of Teaneck New Jersey has been cooking up several collaborations on classic RBK basketball silhouettes over the past year. Most notably the “Remember the Alamo” Shawn Kemp Kamikaze II & “Practice” Allen Iverson Question sneakers became instant hits.

Sneaker heads like myself definitely appreciate the creativity Packer Shoes & Reebok bring to the table. Their ability to mix classic sneakers and sports has gone over extremely well with consumers.

This October, Packer Shoes and Reebok teamed up once again for another limited edition sneaker release: The “For Player Use Only Pack”. And honestly I have no idea how they got away with this one!

The ‘For Player Use Only Pack’ features two pairs of Allen Iverson’s Reebok Question Sneakers, one in purple & gold and the other in green & gold. The Reebok sneakers are actually dedicated to 2 of Nike’s biggest signature athletes; Kobe Bryant and Lebron James. Reebok making shoes for Nike athletes, WTF is going on here?!?!

Packer Shoes and Reebok’s inspiration behind their latest collaboration actually comes from the year of 2003. During the time, Kobe Bryant was dealing with some off the court issues (you all remember what happened in Colorado!) The mamba was dropped by Adidas and was considered a Sneaker “Free Agent” at the time. Several brands, including Reebok sent him Promo Player Exclusive sneakers to wear on the court. The purple and gold Reebok Questions were one of the pairs Kobe wore for the Lakers that season; they even featured Kobe’s number 8 on the back of the sneakers where A.I.’s number 3 went.

Lebron James & Kobe Bryant Reebok Question Sneakers

Lebron James & Kobe Bryant Reebok Question Sneakers

At the same time, Lebron James was often featured in the national spotlight during his Senior Season at St. Vincent-St. Mary High School in Ohio. Many sneaker companies were doing their best to persuade the high school phenom to sign with them upon graduation including Reebok, Nike, and Adidas. Similar to Kobe, Reebok sent Lebron a pair of player exclusive Question sneakers featuring “L23J” and decked out in the St. Vincent St. Mary’s colorway.

They put them in Lebron's high School locker!

They put them in Lebron’s high School locker!

Neither Lebron James nor Kobe Bryant decided to sign with Reebok in 2003. Flash-forward to the present; Lebron James and Kobe Bryant are on their 11th and 9th Nike signature sneakers respectively. Personally, I love the concept however my question in 2013 is: How the hell are Reebok and Packer Shoes able to release sneakers inspired by Nike signature athletes.

It really makes no sense to me at all. If you’re interested in the sneakers, they release 10/18 on as a package for $300. Check out the pictures of the For Player Use Only pack and let us know what you think; will Nike have something to say about this?

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Reebok’s clearly not trying to hide anything here!